Glovo Uganda plans new expansion strategy to reach more cities

On-demand courier service Glovo Uganda has taken off pretty quickly becoming a favourite for many Ugandans after its launch late last year in October. Now, in response to increased demand and the need to broaden its scope, Glovo Uganda plans new expansion strategy to reach other cities and towns in Uganda in efforts to widen its already increasing customer base.

Also read: E-commerce companies want ban on Facebook in Uganda lifted

Due to recent developments, many customer orders are now delivered directly from delivery apps or websites. In fact, over the last five years, the rate of growth for online ordering and restaurant delivery has steadily increased and is expected to continue. Hence Glovo’s debut in numerous countries around the world, including the African continent, came at a perfect time for the distribution startup.

Glovo Uganda plans new expansion strategy nationwide

The ability to satisfy customers in various ways one of them being within close proximity to improve access to services delivered is a huge opportunity that online delivery companies like Jumia Uganda and SafeBoda have taken advantage of in recent years. This expansion strategy will allow Glovo to acquire a wider customer base as it teams up with more businesses to increase the number of vendors available on the app.

Stephen Ruhohi, Glovo Uganda’s Marketing Manager said, “We are aware of the traffic congestion and with so much time spent in traffic, our deliveries offer a way to save time.” He further explained, “There‚Äôs a  high mobile internet penetration rate informed the entry in the country, thus the need to offer a more competitive service with faster delivery times.”

Read also: Check out these unbeatable deals from Jumia Uganda Tech week 2021

Glovo is a service that purchases, picks up, and delivers products ordered through its mobile app. The company has the vision to be a lifestyle app with all urban services available easily through its smartphone application. Food delivery service remains its most popular service. Other services available on the app include Groceries, Pharmacy, Desserts, Courier and anything else you might need.

This company stands out from the many others that have been operating in Uganda’s online distribution landscape for much longer. With cost effective delivery fees via the app that are not more than UGX 1,800 despite where the customer is located, now Glovo Uganda plans new expansion strategy to gain access to a wider customer base.

When it comes to estimating how long it would take to obtain anything you ordered online, it can be difficult. According to the item you ordered, the suppliers provide you with a range of minutes, hours, or days to indicate how long you can wait. In addition to other factors, traffic on the road can cause delays.

Glovo Uganda plans new expansion strategy to ease customer reach as it has proven itself in its first few months by delivering in record time, ensuring that it delivers within 40 minutes to an hour.

Read more: SafeBoda hits 20k riders milestone despite recent challenges

Read more: The launch of online postal services in Uganda will enhance service delivery

READ: MTN Uganda required to pay UGX 51bn in license fees

Stay on top - Get the daily news in your inbox