A look at Uganda’s most admired local brands

The Brand Africa Uganda launch is underway as it will showcase some of Uganda’s most admired local brands in a number of categories. Brand Africa is yet to release the annual Brand Africa 100: Africa’s Best Brands – an annual survey and valuation of the Top 100 brands in Africa. In a representative survey across many African countries covering every political and economic region, overall.

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Here are Uganda’s most admired local brands

As Brand Africa announces the 2021 Brand Africa 100™, we take a look at the ranking of the most admired and most valuable brands in sub-Saharan Africa. In Uganda, the different categories were media brands, local financial services brands, the most admired brands during the pandemic which includes both African and non-African brands along with the general category of non-African brands.

Most admired local media brands

This list is dominated by NBS TV, followed by New Vision, Bukedde TV, Capital FM and Simba FM.

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Most admired local financial services brands

On this list of banks and insurance companies in Uganda, Centenary Bank takes the lead followed by DFCU bank, Statewide Insurance Company (SWICO), and more.


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Most admired brands during COVID in Uganda

A look at many Ugandans’ favorite brand during the pandemic is telecommunications giant MTN followed by Airtel, Centenary Bank, Mukwano group of companies and lastly NTV. It is no surprise that telecommunication companies take this lead after their support during the pandemic, one of them being the reduced mobile money rates and removal of charges for transactions carried out within the same networks.


Most admired non-African brands in Uganda


On a list dominated by electronics, beverages, auto manufacturers, apparel and telecommunications, Coca Cola dominates this list as the most admired non-African brand in Africa. Airtel comes in second with Pepsi as third followed by Nike and Adidas. The popular phone companies Apple and Samsung sit in the bottom five.

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